Employer Brand Playbook and Strategies for Companies of all Sizes

Employer Brand Playbook and Strategies for Companies of all Sizes

Knowing the best way to approach employer branding can be difficult, particularly when resources are limited.

Watch Jody Ordioni for this webinar as she explores the most effective methods for companies of all sizes to create talent-centric omnichannels for recruitment and engagement, even when budgets are tight.

Key points of discussion will include:

Developing a Compelling Brand Proposition: Create a strong employer brand identity that attracts and engages top talent.

Crafting Foundational Messaging: Learn how to establish a compelling and authentic employer brand message that resonates with your target audience.

The Power of Personas: Discover how to attract and engage your audience through personas -- essential for effective employer branding.

Unifying the Candidate Journey: Understand the significance of a well-designed recruiting experience in making a lasting impression on potential hires.

Optimizing Job Ads and Descriptions: Craft job ads and descriptions that not only attract candidates but also set clear expectations.

Hyper-Targeted Social Media Campaigns: Learn how to run cost-effective, hyper-targeted social media campaigns to engage passive candidates.

Leveraging Data for Optimization: Harness the power of data analytics to make informed decisions and maximize the impact of your recruitment marketing budget.